Medico-marketing or Medical Liasioning Career in 2019 Sharing Information is a powerful tool that is challenging but extremely rewarding and constitutes more expenditure on marketing than research. The emergence of new media and technologies in recent years is quickly changing the landscape of pharmaceutical or medico-marketingby use of digital channels to reach larger target audience. Scope of Medico-marketing / Medical […]

Pharmaceutical industry associated medical liaison professionals are increasing worldwide with expanding focus on global operations in emerging markets. The role of medical science liaison is evolving as a field based professional to fulfil needs of healthcare providers by their deep scientific and medical knowledge on diseases and products with therapeutic properties.